-By Warner Todd Huston
Over at Media Bistro’s fishbowlDC blog Patrick W. Gavin was on hand to live-blog an appearance by News Corp’s Rupert Murdoch who visited Georgetown University’s Gaston Hall to talk about the shape of today’s media landscape. As reported by Gavin, Murdoch had some interesting things to say. Among his comments was that we shouldn’t have any fear that the media is becoming less free and…. oh, yeah… he claimed that CNN has “always been extremely liberal.” (Gosh, who knew?)
Murdoch also commented on the state of TV and how it can no longer assume it can reach such a “mass audience.”
“As a day to day reality, television can no longer rely on a mass audience. … There is no magic bullet, no one size fits all solution. To stay ahead of the competition, a media company needs to diversify geographically so it can reach more people. It needs to diversify by platform, which is one reason we bought MySpace and it needs to be constantly nurturing a new generation of businesses and business models to take place of the old.”
This same warning can be delivered to the “dead tree media” of old styled newspapers. The “old model” will no longer work.
Continue reading “Rupert Murdoch: CNN is ‘Extremely Liberal,’ Free Press not Threatened”