Palin-Bashing ‘Us Weekly’ Offers Free Issues to Stem Avalanche of Cancellations

-By Warner Todd Huston

As I reported on September 5, the celebrity gossip magazine “Us Weekly” got inundated by angry subscribers demanding their subscriptions be cancelled after the slick published an issue bashing McCain VP pick Governor Sarah Palin, her family and litle baby Trig.

Well, now it looks like “Us Weekly” is desperate to stem the tide of angry cancellations by offering free issues to anyone upset over the Palin-Bashing issue. Michelle Malkin is reporting that the magazine is sending subscribers an email begging them not to cancel and offering a groveling apology.

From: US Weekly USWcustserv@cdsfulfillment.com 
Date: Tue, 9 Sep 2008 11:17:57 -0500 (CDT) 
Subject: Re: cancel subscription (KMM23347217I103L0KM) 
To: xxx

Thank you for contacting US Weekly.

We are sorry you are upset over the Governor Palin cover. We do not want to lose you as a subscriber over one article in one issue. In an effort to keep you as a subscriber, we will add five FREE issues to your subscription. Please let us know if you would like us to extend your current subscription rather than canceling our publication.

Thank you, 
US Weekly 
Cari

Looks like the cancellations of subscriptions and the fact that many thousands of angry Americans have contacted “Us Weekly” advertisers has had the desired effect.

What will “US Weekly” learn from this lesson, one wonders?

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Warner Todd Huston is a Chicago based freelance writer, has been writing opinion editorials and social criticism since early 2001 and is featured on many websites such as newsbusters.org, townhall.com, New Media Journal, Men’s News Daily and the New Media Alliance among many, many others. Additionally, he has been a frequent guest on talk-radio programs to discuss his opinion editorials and current events. He has also written for several history magazines and appears in the new book “Americans on Politics, Policy and Pop Culture” which can be purchased on amazon.com. He is also the owner and operator of publiusforum.com. Feel free to contact him with any comments or questions : EMAIL Warner Todd Huston


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